CREATE Content
CONNECT with the Industry
GROW your Business
How can we help you accomplish your goals?
InsuranceNewsNet Audience
380,000
Unique Subscribers
ONLINE
200,000
Visitors Monthly
We don’t simply place ads, we take your goals along with our understanding of how to strategically engage our audience to deliver measurable results.
The InsuranceNewsNet Magazine Reader
- 1,000 clients
- Works with 3 IMOs, FMOs, or BGAs
- 62% Agency owners
- 10% are executives for IMO, FMO, BGA, Carrier or Industry Vendor
Life Insurance
Annuities
Financial
Health Insurance
LTC Insurance
Disability Insurance
We’re the Preferred Source for the Industry’s Elite
The typical reader of InsuranceNewsNet Magazine is among the industry’s financial elite, as represented below by average yearly income.
Print Opportunities Include:
- Print Ads
- Sponsored Content
- Thought leadership
- False covers
- Booklet inserts
InsuranceNewsNet.com
CONNECT with 200,000 visitors monthly
Let us show you how to leverage the industry’s most visited website and gain market share with our engaged audience!
InsuranceNewsNet Digital Reader Profile
Let us show you how to leverage the industry’s most visited website and gain market share with our engaged audience!
- Similarly split between men and women
- Many of our readers are affluent
- Younger than the industry average
Men
Women
Earn $100K+
Earn $150K+
Ages 28-29
Ages 30-44
Ages 45-60
Ages 60+
Online Opportunities Include:
- Display ads
- High impact placements
- Sponsored content
- Press releases
Email & Newsletters
Life & Annuity
Life Insurance and Annuity Producers and Agents
Health & Benefits
Health Insurance and Group Benefits
Financial Advisors
Fully licensed advisors and financial professionals
A full team of direct response experts is at your disposal to help you speak to your target producer with messaging and design that drive action.
Our Turnkey Marketing Solutions Make It Easy for You! We’ll help you with:
- Strategy
- Copywriting
- Design
- Landing page hosting
- Custom HTML email design and coding
*Subscriber counts subject to change throughout the year
Life & Annuity
Term Life
Universal Life
Whole Life
Final Expense
Fixed Annuities
Variable Annuities
Indexed Annuities
Immediate Annuities
*Data based on third-party survey conducted by ReadexResearch
Health & Benefits
Life Ins. Benefits
Individual Health
Dental Benefits
Disability Benefits
Vision Benefits
Group/Health Benefits
Long-Term Care
*Data based on third-party survey conducted by ReadexResearch
Property & Casualty
Liability
Commercial Liability
Commercial Property
Workers' Comp
Commercial Auto
Property
Auto
Homeowner/Renters
*Data based on third-party survey conducted by ReadexResearch
Financial Advisors
Reach and engage the most influential advisors in the wealth management space!
Series 65 or 66
Series 6
Dual Licensed
230K
6 x per week
120K
5 x per week
20K
weekly
60K
weekly
70K
weekly
25K
weekly
Digital Email Journeys
Email journeys take standard email marketing to the next level, by allowing you to customize how you follow up your message.
- Automatically send relevant messages to potential leads depending on how they interact with your offer
- Use a journey to increase opens, clicks and conversions
Let us show you how to get a 30% lift in results!
Amplify The Reach of Your Campaign
PROGRAMMATIC MARKETING & SOCIAL MEDIA
In today’s fast-paced world, engaging a targeted audience on the platforms they visit the most is more essential than ever. That’s why InsuranceNewsNet offers strategies for getting your message in front of our proprietary list of advisors on the websites they visit the most with programmatic marketing and on their Facebook timelines and LinkedIn feeds.
Stop Wasting Your Marketing Dollars
Stop marketing to agents and advisors who are no longer licensed, aren’t producing, have moved or who passed away. Over 30% of your data decays each year — and with it, so does your marketing dollars.
Let us show you how better data translates into better marketing results.
- We have the most innovative data and marketing tools available
- Comprehensive insights into your ideal prospects for better targeting
- Target agents by household income and home value, carrier appointments, and more! *
- Data that is managed and appended against 100s of sources monthly
- Access to the unrivaled strength of our industry insights and proven marketing strategy
* Not available in all states or on all records. Not included with base level subscription.
Think of us as an on-demand extension of your marketing department. Our award-winning team will dive in and help you accomplish any project to rapidly accelerate your growth.
What can we create for you?
- Custom Articles
- Emails
- Website Content
- Reports
- White papers
- Videos
- Brochures
- Thought leadership articles
Case Studies
CLIENT GOAL: Recruitment
TACTICS USED: High impact print, sponsored content, digital article, email, display ads
RESULTS ACHIEVED: 311 Leads Generated in One Campaign
“If you want to grow your company, increase market share, and really be noticed in the industry, look no
further than InsuranceNewsNet. More leads, more content and more business.”
David Ellis
President
CLIENT GOAL: Thought Leadership & Lead Generation
TACTICS USED: Content marketing, print and email
RESULTS ACHIEVED: Over 75,000 impressions and 215 leads
CLIENT GOAL: Thought Leadership & Brand Awareness
TACTICS USED: High impact print, content marketing
RESULTS ACHIEVED: Generated 660 financial advisor leads
How can we help you CREATE, CONNECT and GROW?
Get the details with our 2021 Media Kit!
